About

Priya Chander

I IDOLIZE THIS QUOTE –
There is no substitute for Hardwork.
-Thomas Edison.

I love this quote – Research is to see what everybody else has seen, and to think what nobody else has thought.
-ALBERT SZENT GYÖRGYI

Did schooling 12TH in ARTS from naya nangal and completed graduation in fashion design from NIIFT Mohali in 2001.
The journey started 24 years ago. Worked as designer, merchandiser, facilitator, trend researcher & forecaster, print designer, stylist, academic manager, newsletter and content writer.
Handled product development of these brands – Next UK, Urban Outfitters, Abercrombie & Fitch, FCUK, Madura Garments, Wills, Esprit, M & S & Timberland.
RESEARCH NEVER DONE BEFORE.
My purpose of creating and presenting WHAT NEXT! PC TREND RESEARCH and FORECAST on the global platform is to make people understand the art of research in a very simple and understanding way. BECASUE IT IS VERY DIFFICULT TO UNDERSTAND SHAKESPEARE’S LANGUAGE written in the books, so i made concepts easy to study, think, understand and how to incorporate concept inspiration in their product and creative development, be it for students, designers, manufacturers, stylist and so on.
To make it simpler IN MY LANGUAGE – HOW AN IDEA CAN BE TRANSFORMED IN TO CREATIVE AND COMMERCIAL WAY.

Why YOUR BRAND needs Exclusive trends forecasting?
Similar question comes to our mind when we see the same food at our dine in table. Either we eat just for the sake or we order our favourite food. But why? Simple we need change and want to relish some good delicacies.
We cannot wear same clothes daily. We need change from our routine life, for that we plan holidays.
Same goes for our ongoing business plan. Time to work on it. But don’t forget 3R’S – reuse , reduce, recycle.
I love creating concepts. And i do my own macro research before developing concepts. I create my own research based inspirational trend boards, concepts, color palettes, prints + designs. Seasonal trends + concepts + color forecast, prints and designs for Fashion, Art, Color, Design, Textiles, Knitwear, Sports, Food, Photography, Architecture, Interiors, Wall Art, People, Celebrities, Travel, Science, Technology, Cinema, Writers, Artists and so on.) and color trend & color palettes for the upcoming seasons for DESIGNERS, STUDENTS, STYLISTS, MANUFACTURERS, ENTREPRENEURS AND ARTISTS AND ALL THE CREATIVE PEOPLE AROUND THE GLOBE. ART IS BEYOND GEOGRAPHICAL BOUNDARIES.

I also do fashion week analysis spring summer & autumn winter ( Newyork, London, Milan & Paris) every season and share it on all the social platforms.

My biggest source of inspiration is Nature; everything exists and ends in Nature.
Look deep into nature, and then you will understand everything better. Albert Einstein
Any project is possible & successful when we are aware of research + trends + innovations and know how to incorporate our specialization in development.

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What Next! PC Trend Research
Chandigarh, India

priyachander002@yahoo.co.in

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8427001405

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